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THE PLAYERS Birdies for Charity program is an opportunity for charitable organizations to utilize THE PLAYERS Championship tournament to further their fundraising initiatives.
Northeast Florida charitable organizations that are recognized by the Internal Revenue Service as a 501(c)(3) are eligible to participate in Birdies for Charity.
• Charitable organizations solicit individuals to make a donation (minimum $20) to their organization via the Birdies for Charity program
• The individual solicited to make a donation is also given the chance to make a guess at how many birdies will be made at THE PLAYERS Championship 2019. A tie-breaker question will also be asked.
• After THE PLAYERS Championship is over, the individual who guesses the exact number of birdies made (or closest thereto) has a chance to win the Grand Prize... $10,000!
• In the event of a tie, a winner will be determined by who most accurately guesses the total number of balls hit into the water at No. 17. If there are multiple winners after the initial tie-breaker, THE PLAYERS will ask additional tie-breaker questions until a grand prize winner is determined.
THE PLAYERS Championship will provide a $300,000 Birdies for Charity BONUS POOL, offering participating charities the opportunity receive bonus dollars!
Organizations will be divided into two tiers - Tier 1 will be organizations with an operating budget of $0 to $1 million. Tier 2 will be those with an operating budget of more than $1M.
Tier 1 Bonus Pool = $150,000 Tier 2 Bonus Pool = $150,000
Bonus dollars will be awarded based upon the percentage of the total amount raised within your tier. So, for example, if your charity generates 2% of the total amount of donations made in within your tier, your organization will receive 2% of the $150,000. There will be no additional "incentive bonuses" in 2019.
On the Birdies for Charity website, there is a Marketing Materials section which contains campaign materials charities can use to reach out to potential supporters. These materials can be customized, printed out, and/or emailed to potential supporters/participants. Charities can include Birdies for Charity information on their own website, and create a link to the Birdies for Charity website.
BY CASH OR CHECK: Donors wishing to make a donation via cash or check will make their donation directly to the charity of their choice. The donor must complete a manual donation form which will also ask them for their birdies guess and for their answer to a tie-breaker question. They will give the form and the donation directly to the charity. The charity will be responsible for recording all donations which they receive directly. Manual donations must be recorded on the Donation Report Form provided on this website (see Donation Report Form).
ONLINE: Donors can go to the Birdies for Charity website and click Make a Donation Now. Once they are on the donation page, they can select a charity from the list of participating charities and designate a charity as the recipient of their donation, make their birdies guess, answer a potential tie-breaker question, and complete the donation via credit card. NOTE: All online donations will be collected by PGA TOUR Charities, Inc.
Manual Donation forms are available on the home page of the Birdies for Charity website.
Go to the Birdies for Charity website and click on the link Registration.
The 2019 program began on October 1, 2018. Once a charity is officially registered and confirmed as a participant, the charitable organization can begin soliciting donations. The Birdies for Charity campaign will continue until March 13, 2019, giving charities four months to solicit donations. March 14th will be the final day for participants to make a donation to your organization and to guess the number of birdies that will be made at THE PLAYERS 2019.
There is currently no deadline to sign up to participate; however, THE PLAYERS reserves the right to cease accepting registrations at any time without notice.
Donation Report Forms (including Birdies Guesses and Tie-Breaker Guesses) must be submitted to THE PLAYERS tournament office by 5 p.m. on March 13, 2019.
Each individual can make a donation to a charitable organization via the Birdies for Charity program (and an accompanying Birdies Guess) as many times as they like.
The minimum amount which can be donated to a charity via the Birdies for Charity program is $20.
There is no maximum amount per donation.
Periodically, we will update a listing of the participating charities and how much they have raised in online donations. That listing will be located in the Leaderboard section of the Birdies for Charity website.
On or before March 13, charities must submit their Donation Report Form which will contain information about donations that they received directly, via cash or check, and the birdies guess and tie-breaker guess for each donor. After THE PLAYERS Championship concludes, we will add that amount to the total amount the organization received in on-line donations. Then we will determine how much the organization is eligible to receive from the bonus pool. A check will be sent to the organization within approximately 90 days of the conclusion of the tournament.
THE PLAYERS 2019 will be held the week of March 12-17, 2019 at TPC Sawgrass in Ponte Vedra Beach. The tournament competition days are Thursday through Sunday, March 14-17. These four days are the days when the birdies made by PGA TOUR players will be counted for the Birdies for Charity contest.
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